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Welcome To The Automation Blog!
Here we’ll be sharing insights and strategies from the world of marketing, sales and business automation to help you free up more of your resources and build better businesses.
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The Power Of Personalisation & Segmentation: Stats Show Up To 760% Increase In Engagement
Yes, you did read that correctly. A 760% increase in engagement has been reported by marketers who...

2 New Email Marketing Trends That Will Gain Popularity In 2020 & Beyond
Email marketing is a digital marketing strategy that has stood the test of time and still proves...

The Essential Email Marketing Guide For Startups & Service Businesses
Diving into the world of email marketing for the first time can be daunting, and even a little...

The Beginners Guide To Marketing Automation: Part 2 – Identifying Automation Opportunities
Welcome to part two of our Beginner’s Guide to Marketing Automation for Service-based Businesses....
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The Beginners Guide To Marketing Automation: Part 1 – The Customer Journey
Automation software helps businesses streamline their marketing campaigns, expand their audience,...

Ontraport Conference Recap – OPLZA2019
Santa Barbara is a beautiful place with filled with friendly people and lots of sun. It's also the...

13 Email Marketing Best Practices (And A Secret Ingredient)
To put it bluntly, if you’re ignoring email as a part of your marketing strategy, then you’re...

Small Business CRM Tools: The Benefits & How To Choose The Right One
There is no room for being complacent in today’s business world. No matter the size, every...

Email Outreach Tools: Discussing Benefits, Strategies, and Best Email Outreach Tools
Email outreach tools are a godsend in today’s digital world. These tools allow you to automate...

Healthcare Digital Marketing Examples That Create A Better Patient Experience
Healthcare digital marketing is all about improving the patient experience from the first search to the last treatment appointment. See three companies that are on trend (and what they can improve).