Many business owners are using the enforced downtime during the coronavirus pandemic to focus on improving marketing, sales and business processes. In this post (which is an Automation Insiders Live Stream write up) we’ll outline the mostly free tools that we...
With so many of us having to adapt to home working during the COVID-19 pandemic, staying in touch with our teams and colleagues remotely is vitally important. That’s why so many businesses are utilising platforms such as Slack and Zoom to keep communication channels...
Welcome to part two of our Beginner’s Guide to Marketing Automation for Service-based Businesses. Last time, we explored the different stages of the customer journey, from the awareness stage onwards. Here, we’ll look at how you can identify valuable marketing...
Marketing automation tools have the power to transform your campaigns. They’re a convenient solution for streamlining your team’s processes, they liberate employees from unnecessary manual tasks, and engage your target audience to greater effect. What’s more,...
Capturing leads is crucial to connect with valuable prospects and, ultimately, convert them into paying customers. But if you’re new to the process of capturing leads, you may find it all a bit daunting. Why does it really matter? What techniques can you use to...
Automation software helps businesses streamline their marketing campaigns, expand their audience, and build brand visibility using cutting-edge tools. And it works. How? Well, according to recent research: 80 percent of companies leveraging marketing automation...
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